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British Fashion Council announces 2016 British Fashion Awards nominees

The British Fashion Council just announced its 2016 British Fashion Awards nominees, and its choices highlight the most discussed issues facing the fashion industry this year. 

The annual event brings the fashion community together to celebrate members of the British fashion industry along with international fashion talent, and this year’s nominees represent conversations around diversity, business acumen and the rise of streetwear.

The nominees were selected by 1,500 fashion industry members from 41 countries.

Taking a closer look at the nominees shows stalwarts like Tom Ford, Vivienne Westwood and Christopher Kane making their way onto the short list — no surprises here — and familiar faces Roksanda Ilincic, Simone Rocha, Stuart Vevers and Anya Hindmarch joining them as contenders.

Interestingly, but also not surprising, headline makers and their brands including, Christopher Kane, Alessandro Michele, Christopher Bailey and the Vsalias (Demna and Guram) had a strong presence on the shortlist, but what about the new guys?

Although it’s exciting to see newer talents like Self-Portrait’s Han Chong and Molly Goddard represented on the list, this goes to show the industry is still a long way from breaking the tradition of celebrating those already at the top.

Yes, there are programs like the British Fashion Council’s BFC/Vogue Fashion Fund, Fashion East and the CFDA/Vogue Fashion Fund, but the sheer number of new designers accepted into these programs compared to the space offered, paints a somewhat sad picture for designers who don’t make the cut.

But the light at the end of the tunnel here is that talent and passion always win — with one caveat.

Which brings us to our next point. 

As a designer, you can have all the talent passion in the world, but if you don’t have a business good luck trying to make it.

It was magnificent to see the importance the British Fashion Council placed on the business side of the industry nominating big time fashion business minds like Adrian Joffe and Christiopher Bailey alongside rising CEOs like Guram Gvasalia of Vetements, Marco Bizzarri of Gucci and Stefano Sassi of Valentino for its International Business Leader award.

These men have steered the ship at the brands making all our fashion dreams come true (we mean that in the most non-cliché way possible), and if you ask us, they should all go home with the award.

We just wish there were some ladies represented on the business side of the ballot. Hear that ladies? We’re calling on you to rise up and take your rightful place in one of those CEO spots.

Speaking of diversity, it was nice to see nominees Adwoa Aboah, Lineisy Montero, Grace Wales Bonner and Virgil Abloh show the fashion world that people of color can contribute something massively special to the industry too.


british- ashion awardsImages and video screenshot courtesy: British Fashion Council

And with streetwear becoming something like second skin to fashion folk, it’s not shocking to find Adidas, Gosha Rubchinskiy, Off-White, Palace and Vetements on the ticket for the International Urban Luxury Brand award.

Can anyone take a wild guess who will win? We’re betting all our money on Vetements.

“The shortlisted nominees prove the incredible talent we are so fortunate to work with both at home and abroad,” Natalie Massenet the British Fashion Council’s chairwoman said in a statement. “This year’s ceremony will be thrilling and I look forward to welcoming all our guests to London and to what has become one of the most-anticipated highlights of the global fashion calendar.”

The winners will be announced at a fundraiser gala benefitting the British Fashion Council Education Foundation on Dec. 5 at the Royal Albert Hall in London in front of an expected 4,000 guests. In addition to the categories mentioned here, five honorary awards will also be given during the ceremony.

Read below for the rest of the British Fashion Awards nominees.


British Emerging Talent

Alessandra Rich

Charles Jeffrey

Faustine Steinmetz

Molly Goddard



British Menswear Designer

Craig Green for Craig Green

Grace Wales Bonner for Wales Bonner

Jonathan Anderson for J.W.Anderson

Tom Ford for Tom Ford

Dame Vivienne Westwood for Vivienne Westwood


British Womenswear Designer

Christopher Kane for Christopher Kane

Jonathan Anderson for J.W. Anderson

Roksanda Ilincic for Roksanda

Sarah Burton OBE for Alexander McQueen

Simone Rocha for Simone Rocha


British Brand

Alexander McQueen


Christopher Kane


Stella McCartney


International Business Leader

Adrian Joffe for Comme des Garçons and Dover Street Market

Christopher Bailey MBE for Burberry

Guram Gvasalia for Vetements

Marco Bizzarri for Gucci

Stefano Sassi for Valentino


International Urban Luxury Brand


Gosha Rubchinskiy





International Model

Adwoa Aboah

Bella Hadid

Gigi Hadid

Kendall Jenner

Lineisy Montero


International Accessories Designer

Alessandro Michele for Gucci

Anya Hindmarch MBE for Anya Hindmarch

Johnny Coca for Mulberry

Jonathan Anderson for Loewe

Stuart Vevers for Coach


International Ready-to-Wear Designer

Alessandro Michele for Gucci

Demna Gvasalia for Balenciaga

Donatella Versace for Versace

Jonathan Anderson for Loewe

Riccardo Tisci for Givenchy


By Ashley Paintsil





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