Erik D. Seel

Creative Director

Erik has managed to find that niche in his professional life that allows him to fulfill two diverse and sometimes polarizing desires; that of the artistic, nonconforming, jeans and t-shirt creative loner and that of the 9-5 suit and tie, build a business from the ground up entrepreneur. The loaner side is satiated as a freelance graphic designer and video producer. As founder of EDS Studios, Erik has spent over 10 years working on countless media projects ranging from simple print medium pieces to full corporate video productions and everything in-between. He is expertly skilled in most of the major creative applications including Adobe Illustrator, Adobe Photoshop, and Apple’s Final Cut Pro. In 2005 Erik produced a video for Early Stage East introducing Daymond John as the Keynote Speaker to a venture capital audience. At that same time Erik had been working on some t-shirt designs that he never really gave any thought to taking to production. After having the chance to meet Daymond and, over the next couple years, some other influential people in the fashion industry Erik made the leap to designer and entrepreneur. He founded Uhma, a casual luxury apparel line that today is in the start-up phase, trying to introduce the fashion world to yet one more brand. Stay tuned for the results.

Serving as the Creative Director for FashInvest Erik has been given the opportunity to not only use his creative skills to market the company but also immerse himself into the venture and investment capital community. The experience and wisdom of both David Freschman and Karen Gryga have been invaluable in helping Erik to understand the financial structures, and potential challenges facing any startup looking to obtain investment capital.

Erik graduated with his BSBA from Villanova University with additional course work at the Delaware College of Art and Design. He is the father of one and lives his life searching to find the perfect balance between, employee, entrepreneur, husband and father – a challenge he feels blessed to peruse each and every day.