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Lyst is making your subway commute a little brighter

lyst subway 1

New Yorkers, this one’s for you. UK based fashion e-commerce site, Lyst, has launched a new guerilla marketing campaign in New York City that will make you stop in your (subway) tracks. All you have to do is head underground to see Lyst’s new campaign aimed at the 5.5 million who commute on the subway everyday. Its campaign is made …

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Bitrendy raises seed funding for fashion influencer marketplace

bitrendy

Bitrendy, a Barcelona, Spain based marketplace for fashion influencers and brands, just raised an undisclosed amount of seed funding. Investors in the round were undisclosed. Launched November 2015 by its CEO, Victor Garcia Nadal, the platform allows influencers and brands sell their looks. Influencers can monetize their looks by collaborating with brands. In addition, Bitrendy lets influencers create their own …

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App of the Week: Vogue has a brand new fashion app

vogue app

In our App of the Week series, we take a look at the newest and coolest apps to see if they’re worth a try.  Anna Wintour has a message for you, but in order to hear it, you need to download the new Vogue app. Each day, eight stories about fashion, style and culture will be curated just for you, she says. …

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Farfetch raises $110 million with IPO on the horizon

Farfetch is way up.

Remember when we told you Farfetch was growing and couldn’t be stopped? Well, the company’s new round of funding is proof. The UK-based fashion e-commerce giant has just raised $110 million in Series F funding, The Business of Fashion reports. This brings the company’s total amount of funding to $305 million to date. The investment was led by new investors …

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