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Tecovas Bags $2.6 Million in Funding to Expand Its Reach

 Tecovas, the direct-to-consumer western brand, announces it has raised $2.6 million in funding to expand its team, marketing efforts, and product line.  The Austin-based brand launched in fall 2015 with the goal of redefining the luxury western footwear market, offering classic, high-quality boots at prices unattainable through traditional retail models. The funding was led by YETI Capital and joined by existing investors. YETI …

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Invertex Changes the Game of Omnichannel with ScanMat

While in many product categories online, shopping has become the standard, still only 8% of shoes are sold online in the US, with return rates scaling up to 40%. Inaccurate fit and lack of confidence remain two of the most burning pain points throughout the footwear industry that halter ecommerce revenues. Providing a level of accuracy on a par with …

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Rothy’s raises $7 million to develop sustainable shoe fiber

Rothy’s, a San Francisco-based sustainable shoe brand, has raised $7 million in Series A funding. The investment round was led by Lightspeed Venture Partners, with participation from Grace Beauty Capital, M13 and Finn Capital Partners. Roth Martin and Stephen Hawthornthwaite launched the direct-to-consumer brand in 2015 at the rise of the athleisure trend. They were focused on creating a sustainable shoe, …

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M.Gemi raises $16 million to push data-backed supply chain

M.Gemi, a Boston-based direct-to-consumer shoe brand, has raised $16 million in Series C funding. The company has raised a total of $47.2 million to date. BurdaPrincipal Investments, the growth capital arm of German media company Hubert Burda Media, led the funding. The company’s previous investors Accel, General Catalyst Partners and Forerunner Ventures also contributed to the investment. “M.Gemi is truly …

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