Remember we told you about the super cool way the New York Fashion Tech Lab was going to save fashion tech with its plan to team up the best and brightest fashion tech innovators with deserving retailers? Well, the NYFT Lab in collaboration with the Partnership Fund for New York City and Springboard Enterprises, has just named these eight soon-to-be fashion tech powerhouses.
Founding NYFT Lab retailers Alex and Ani, ANN INC., The Estee Lauder Companies, J. Crew, Kate Spade & Company, Li & Fung, LVMH, Macy’s, Ralph Lauren Corporation and Verizon, helped officially announced the inaugural class of 2014 the lab’s companies today. Image credits: NYFT Lab, Crains
The 12-week program gives early stage fashion tech companies access to New York’s top fashion retailers and brands and helps those retailers and brands innovate in ways they may not have known before with these tech startups.
“The start-up community is teaming with innovators and technologists eager to address the pain points of fashion and retail companies as they transition to the social and mobile communities of their customers, Kay Koplovitz, chairman of Springboard Enterprises, said. “This is a great opportunity for entrepreneurs to iterate their products and services with the companies they expect to serve, [so] the opportunity to unite them is priceless.”
The eight lab companies will work closely with the NYFT Lab’s founding retailers and have access to industry experts, investors and other fashion entrepreneurs.
The program runs from May through July and includes one-on-one meetings with resources within the retailers, office hours with industry experts and investors, issue workshops and residency at the AlleyNYC co-working space. The program ends in July with a Demo Day presentation by all the lab’s companies to an audience of industry executives, the fashion community, investors and the press.
So without further ado, meet the 2014 NYFT Lab companies-
Clothes Horse - Clothes Horse makes it easy for shoppers to buy clothes that fit online and for retailers to provide amazing shopping experiences.
Nineteenth Amendment – A crowdfunding portfolio site and product lifecycle management tool for emerging fashion designers. The company manufactures on their behalf in the USA.
Stylinity – Stylinity is a platform for social shopping that combines in-store with Style Stage for the perfect selfie with mobile and web-based tools to create an omni-channel social shopping experience.