Home » Intimate Apparel » Jewel Toned raises $500,000 seed funding round to expand shapewear brand
Jewel Toned is taking on the shapewear market. | Image screenshot: Jewel Toned

Jewel Toned raises $500,000 seed funding round to expand shapewear brand

Jewel Toned, a women’s shapewear brand based in West Hollywood, California has raised $500,000 in seed funding. The company has raised $1.29 million to date. The investment came from angels Amy Chang, Natalie Newman, the brand’s marketing and design director, and Jonathan M. Kaye. Rachael McCrary founded the brand in 2014 to solve a common problem women …

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